Meet Mike & Morley

The Millennial Generation Gurus   


The combined careers of co-authors Morley Winograd  and Mike Hais include entertainment and media market research (Frank N. Magid Associates), a stint in the White House (Clinton-Gore second term), technology and communications (AT&T), academia (USC’s Marshall School of Business and the University of Detroit) and—where it all began for Mike & Morley—Michigan politics (polling and Democratic Party Chairman, respectively).   

But it’s their highly reviewed books (now at three and counting) on Millennials that have captured America’s attention. Their predictions and often pithy analyses have appeared in (or on) The New York Times, The Today Show, CNN, USA Today, PBS NewsHour, NPR, Barron’s, Forbes, Reuters and Univision. 


“Your address and panel contributions were SO well received. I had so many hard-to-impress people state that your address was the most stimulating talk they had heard in a long time. I appreciate how thoughtfully you prepared to meet our organization’s needs and connect your message to Coach K’s address. The combination was a powerful launch pad for the rest of the meeting.“ 

Alison Smith 
Vice President, Strategic Initiatives 

“Morley Winograd and Mike Hais have treated our annual conference audiences to highly informative and entertaining presentations. Knowing how the Millennial Generation will shape our customers' world in the future is critical to us.” 

Jack Hawks 
Executive Director
California Water Association 

“Morley Winograd is a remarkable speaker and a pleasure to work with; he provides the insights, data, and stories that really drive audience participation. Morley delivered a keynote speech at the iMedia Agency Summit that was expressly tailored for our senior-level marketing executive attendees and resonated well beyond the scope of the event. He’s one of those speakers you’ll want to have back again and again as he makes new observations and discoveries about how tech is altering our behaviors.” 

Jennifer Marlo 
Content Manager 
iMedia Communications, Inc.

“The presentation style was extremely engaging and the insights delivered relevant to audience's businesses as well as their homes. Highly recommended to any audience interested in strategies for creating optimal alignment across generations.” 

Erik Bailey 
Director of Content
CFO Brand 

“Thanks for participating in our event. Not only did you give our audience keen insights about Millennial’s attitudes and priorities — but you put it into context of the other American generations in a way that just made sense. Your presentation was the most popular session at the event.” 

Chris Carbone 

“That was a perfect talk Morley. Very stimulating and very fun. Love your smart thoughts and twinkling sense of humor. Big hit. Students raved!!! Appreciate your time and effort!” 

Trudi Ferguson 
USC Marshall School of Business