Mike and Morley

We recently had the great pleasure of dining with some Millennials as part of our research on the generation’s eating habits that are transforming the food industry. Innovaro, a market research company that provides insights about new market opportunities to its subscribers, has been gracious enough to incorporate our findings in a report it  published on the topic. Without violating any of Innovaro’s copyrights or our guests’ privacy, we want to share a couple of brief vignettes on what transpired that night at a... Read more

Members of the millennial generation – born between 1982 and 2003 – carry a student debt burden of close to one trillion dollars. This is the group that includes many just entering the stage in life when people tend to settle down and start families. Even though Millennials are marrying later than previous generations, they would still be the prime market for sales of single family starter homes, if only they could afford them. As interest rates rise along with home... Read more

The launch of "Pivot" and plans to launch other millennial-oriented cable networks, such as "Revolt and Fusion," is the strongest signal yet that the traditional TV networks have lost their way in trying to appeal to America’s largest and most diverse generation (born 1982-2003). The new channels are trying to connect to millennials by capturing the generation’s “change the world for the better” attitude or simply their music or ethnic identity, all of which are better ideas than the type of programming broadcast networks have deployed... Read more

Slugging Milwaukee Brewer outfielder Ryan Braun’s accomplishments earned him the National League’s Most Valuable Player award in 2011. But his suspension for using performance-enhancing drugs — one that will force him to sit out the rest of the 2013 season — forever called into question all of his achievements. Of course, Braun wasn’t the first player to be caught using steroids, and he won’t be the last. Their number includes Barry Bonds, baseball’s all-time home run leader, and Roger Clemens, a pitcher with 354 wins in his career. Within... Read more

The most decisive force in national politics today is the millennial generation (born 1982-2003). Millennials re-elected Barack Obama and will represent more than one out of every three adult Americans by the end of this decade. Yet, more than six months after the 2012 elections, Congress has moved fitfully, if at all, to address this generation’s political agenda.The most promising effort in the current session of Congress to address millennials’ concerns was the bipartisan effort in the Senate that secured passage of a comprehensive, if somewhat overblown, immigration reform bill.... Read more

Millennials (born between 1982-2003), need to share their experiences constantly. This behavior – responsible for the explosive growth in social media since the first Millennials became teenagers – presents a unique challenge to the television industry and the one-to-many broadcast technology on which it is based. Since this generation will dominate the key 18-49 TV ratings demographic for the rest of this decade and beyond, finding a solution to this technological puzzle will determine whether television is able to retain its popularity as the preeminent... Read more

In an age of terrorism, the Millennial generation may well find that elusive balance between security and privacy. They reflect the safety concerns of their GI grandparents, the respect for civil liberties of their baby boomer parents, and mix in their own ethic of fairness and tolerance.The first four amendments to America’s Constitution were the nation’s initial attempt to find a consensus on where to draw the line between personal freedom and privacy on the one hand and societal safety and security on the... Read more

As the nation’s largest generation, Millennials are remaking every aspect of American life: entertainment, lifestyles, leadership, work, technology, government, politics, education and community. America’s future will depend on how well — and how quickly — it can transition into the Millennial Era. Read more

As the nation’s largest generation, Millennials are remaking every aspect of American life: entertainment, lifestyles, leadership, work, technology, government, politics, education and community. America’s future will depend on how well — and how quickly — it can transition into the Millennial Era. Join us in a discussion of how we — as a society — can facilitate and manage this transition. Read more

As Millennials, America’s largest generation, enter their thirties in ever greater numbers, their beliefs about how and where to raise a family will have a major impact on the nation’s housing market. This follows as their media and political preferences have helped shape how we entertain ourselves and who is the president of the United States.   A 2012 survey indicated that seventy percent of Millennials would prefer to own a home in the suburbs if they can “afford it and maintain their lifestyle.” Now a... Read more